There are no bad problems, but you can create a lot of phony ones.

You are likely to stick around longer if you think what you are doing is important.

You will quickly discover your limitations, you may choose to address them or you might try to invent coping mechanisms.

It will most certainly take longer than you anticipated.

Entropy is very real and is unmanageable.

Positioning for your market will require more patient effort than you thought.

People are the only secret ingredient.

Execution is the only leverage.